Archive for the ‘I Don’t Know’ Category

Roadrunner Records has announced today that they have added Canadian prog rock power trio Rush to the family. Check out the press release from Roadrunner below for more details.

Press release

Roadrunner Records is pleased to announce a new worldwide partnership with Anthem Records and rock trio Rush. The band will remain on Anthem/Universal Music in Canada only.

“We have tremendous respect for Roadrunner Records, and what Cees Wessels and Jonas Nachsin have built on a worldwide level. After years of Roadrunner pursuing the band, Tom Lipsky presented a deal that worked and the timing was right. We wanted to be at a label focused on the rock genre – and that’s Roadrunner,” said Ray Danniels, manager of Rush. [read]

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Web professionals have been getting pretty excited lately, and it’s no surprise why. The latest spawn of Microsoft’s browser, Internet Explorer 9, has just been released. Many people have been talking about the changes and whether the latest version is a solid step forward, or if it’s too little, too late.

In a previous article, Jacob Gube (this site’s founder) had a more positive view of IE9. I’m here to play devil’s advocate and present the other side of the coin. [read]

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Joe Randeen – 3 Penguins Design

In the first part of this series, we discussed some fundamental concepts pertaining to CSS typography. Now we are going to cover some excellent techniques, tips, tricks and best practices for dealing with typography on websites.

This is the second part of a three-part series of guides on CSS typography that will cover everything from basic syntax to best practices and tools related to CSS typography. [read]

Even though its Flash technology is used as a punching bag by web-standards fans, Adobe has been building tools that embrace HTML5. The company recently released its own HTML5 video player, and Adobe Illustrator and Dreamweaver CS5 now contain a number of new HTML5 export tools.

Now it seems Flash might be joining the party. At Adobe’s MAX conference this week, Adobe engineer Rik Cabanier showed of a demo of tool that converts Flash animations to HTML5. (Well, technically it looks like a combination of HTML5, CSS and images.)

The video link, while not the best quality, shows the tool in action: YouTube Video

Adobe Flash has taken a beating the last couple of years. First Apple attacked Flash for poor performance, then open tools like HTML5, CSS 3 and JavaScript began stealing much of its thunder, offering video, audio and animation — traditional Flash strongholds — without the need for the free plug-in. [read]

Should you invest in TV, radio, billboards and other media where you can’t measure whether your ad works? Is an ad in New York magazine worth 1,000 times as much as a text link on Google? If you’re doing the comparison directly, that’s how much extra you’re paying if you’re only measuring direct web visits…

One school of thought is to measure everything. If you can’t measure it, don’t do it. This is the direct marketer method and there’s no doubt it can work.

There’s another thought, though: Most businesses (including your competitors) are afraid of big investments in unmeasurable media. Therefore, if you have the resources and the guts, it’s a home run waiting to be hit.

Ralph Lauren is a billion dollar brand. Totally unmeasurable. So are Revlon, LVMH, Donald Trump, Andersen Windows, Lady Gaga and hundreds of other mass market brands.

There are two things you should never do:

  1. Try to measure unmeasurable media and use that to make decisions. You’ll get it wrong. Sure, some sophisticated marketers get good hints from their measurements, but it’s still an art, not a science.
  2. Compromise on your investment. Small investments in unmeasurable media almost always fail. Go big or stay home.

And if you’re selling unmeasurable media? Don’t try to sell to people who are obsessed with measuring. You’ll waste your time and annoy the prospect at the same time.

The iPad has only been on the market for six months, but already it has had an impact on the way content is created and consumed. Already we’re seeing more and more people at airports, coffee shops and on the train using their iPads to read books, browse the web and watch video.

We’re also seeing web designers transform their websites and web apps to look more like iPad apps. In the last few months, several high-profile websites have adjusted their designs to look and feel more like the iPad. We’re dubbing this, the “iPadification of the web.”

We think this is a trend that will only continue to gain momentum as the iPad continues to sell and subsequent tablets like the Samsung Galaxy Tab and the BlackBerry PlayBook hit the market. [read]

Because the only permanent solution is to actually change the levels and save out a new version of your audio and video, we’ll take a look at that first. This process can involve re-compressing your already compressed audio, which means quality loss is inevitable, so unless you’re working from high quality sources you may want to avoid this option. To do this, you need something that can process audio and boost the levels. Free software like Audacity can easily normalize your levels, but if normalization isn’t cutting it and you need to compress the dynamic range you’ll need something that can apply a compressor or limiter. Audacity has a compressor and, chances are, you have other software that has somewhat more complex options as well. [read]