Imagine for a moment that once a week, you get together with the same person for lunch.  During that time, this person tells you the same stories, in the same way, with the same inflections – nothing new ever leaves their mouth.  How long do you thing it would take before you stop showing up for lunch?

So it is with far too many websites.  They are completely static.  Nothing new, nothing of interest, some old thing week after week.

Yes, it’s true, you do have a website but, that’s not enough.  And you wonder why no one comes to visit.


Joe Randeen – 3 Penguins Design


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